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The Business of Belief: How the Worlds Best Marketers, Designers, Salespeople, Coaches, Fundraisers, Educators, Entrepreneurs and Other Leaders Get Us to Believe

The Business of Belief: How the Worlds Best Marketers, Designers, Salespeople, Coaches, Fundraisers, Educators, Entrepreneurs and Other Leaders Get Us to Believe

Author:
Pages: 277
ISBN: 0525953612
Language: English

This is a short book. But I hope it takes you, like me, a long time to read it. The Business of Belief earns the word profound-every sentence should be savored. -Tom PetersIs this about marketing, life, spirituality, history, change or sales? Yes. A little book with a big idea. -Seth Godin, author of The Icarus DeceptionThis instant classic provides the key to motiv








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